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Orlando
Works
In these turbulent economic times, the City of Orlando has developed a
community-wide strategy to help create and maintain jobs and keep
businesses afloat.
- Host a series of
Mayor’s Economic Action Forums
in partnership with the
Metro Orlando Economic Development Commission
(EDC) and various industries and sectors of the community to discuss
issues affecting local businesses and possible opportunities. The
EDC works with more than 300 businesses such as banks, real estate,
tourism and bio-medical companies both small and large throughout
the community.
- Host a Mayor’s Small Business and Retail Summit
in partnership with the
Disney Entrepreneur Center (DEC) to
educate local businesses on innovative techniques, tips and tools to
increase business and manage operations efficiently. DEC houses
several organizations that offer training, business counseling,
small business loan information, mentoring and other important tools
such as one-on-one technical aid, support on building business plans
and marketing assistance.
- Conduct a comprehensive
Downtown Retail and
Entertainment Study, at the request of the business community, to
enhance conditions for existing retail, dining and entertainment
establishments while attracting new ones.
- Work with Downtown developers, property owners
and businesses to develop a comprehensive Downtown Orlando marketing
campaign that seeks to generate additional retailers, restaurants,
corporate and local businesses to our Downtown, the economic engine
that can lift us out of this crisis.
- Expand the
Mayor’s Business Assistance Team (MBAT)
to ensure that local businesses have every opportunity to succeed. MBAT connects businesses and entrepreneurs with City resources and
our partner economic development organizations to address challenges
businesses are facing and implement solutions.
- Launch a pilot program within the
Orlando Business Development Center and Virtual Incubator - District
2 that takes services out of the center directly to
targeted businesses along the Semoran Boulevard corridor between
Curry Ford Road and the 408 Expressway. The program will provide
business coaching/mentoring, education and networking events,
finance and accounting, technology and legal assistance, office
operations, public relations and marketing, sales assistance and
University of Central Florida resources.
- Encourage and assist the
private sector to
embrace the concept of the BLUEPRINT goals and implement aspects of
the plan to extend job opportunity to
Minority and Women Enterprises (M/WBE). The City will continue to require M/WBE participation for
projects we incentivize.
- Promote the
Downtown Parking Discount
Validation Program that allows Downtown businesses to offer
their patrons free validated parking. Businesses receive a 20
percent discount on validation stickers when they purchase stickers
in advance through this program.
- Expand the
Green Works Orlando Business Program
to provide organizations with the tools and resources needed to
shift policies, operations and materials in ways that save money,
generate jobs and protect the environment. Last year, 60 businesses
were involved in the City’s pilot program and this year the City
aims to involve 90 new businesses.
- Recruit businesses to participate in the
Main Street Program that
provides training, technical assistance and staff support to
businesses in these districts. Achieving successful urban commercial
districts, strengthens existing businesses, preserves and creates
jobs and stimulates economic activity.
- Launch a Youth Job Awareness Campaign to
inform students about expanded job opportunities with the City’s
Families, Parks and Recreation Department during the summer months.
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